Stats That Every Business Should Know About Mobile

Mobile is the hottest thing around and is something that business owners simply can't ignore.

Mobile has beaten desktop.

This year, mobile Internet traffic exceeded desktop traffic. What has surprised people, however, is that
people continue to use mobile devices once they get home.

Mobile is growing fast, and continuously.

Traffic on the mobile web is growing at 3.5% each month!

Smartphone users are now in the majority

Most people who have a mobile device have a smartphone, which means that they have mobile Internet
access and are hungry for apps.

Mobile devices don't get left behind.

85% of people are never more than 2m away from their mobiles. If you want to meet consumers where they
are, a mobile device is the surest channel available to you.

Mobile is local

94% of smartphone owners are looking for local info on their mobile, and 70% of these searchers have
connected with a local business after a search.

Mobile leads to sales.

70% of the people searching on a mobile device will make a purchase soon. If your business has a mobile-
optimized website, you're probably going to generate more revenue.

Mobile is overlooked by business owners.

Sadly, less than 5% of business websites are mobile-optimized, let alone have an app to comm
unicate with
clients.  If you want an easy way to pull ahead of the competition, mobile is it.